product-psychology
9 Books on Product Psychology for Product Decisions
Product psychology books for real decisions: Product Theory, plus eight complementary reads on behavior, usability and customer research.
product-psychology
Product psychology books for real decisions: Product Theory, plus eight complementary reads on behavior, usability and customer research.
anchoring
A real estate agent shows you an $800,000 house you don't love. The next one is $650,000, and suddenly it's a steal. You're not judging the house. You're judging the first number that entered your head.