product-psychology
The Best Books on Product Psychology
The books that explain why users behave the way they do — not process, not frameworks. Kahneman, Ariely, Cialdini, Norman, and the rest, with a quote and an honest drawback for each.
product-psychology
The books that explain why users behave the way they do — not process, not frameworks. Kahneman, Ariely, Cialdini, Norman, and the rest, with a quote and an honest drawback for each.
anchoring
A real estate agent shows you an $800,000 house you don't love. The next one is $650,000, and suddenly it's a steal. You're not judging the house. You're judging the first number that entered your head.